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Basics of web hosting and what to look for
First Things First After deciding that you are going to have a website, you need two things, a domain name and a company to host it for you. Domain names are fairly cheap, you can go to www.godaddy.com where they sell them for $9.00 a year or...
How to select a WEB HOST - Web Hosting Review
Here are some things you should look for when comparing basic web hosts: 1)How much storage space does the web host provide? 2)How much does each additional meg of storage space cost? 3)How much bandwidth is allowed each month? 4)How much...
The Importance of Website Statistics
One of the best tools you have as a webmaster is your website statistics. The most popular site stats programs are Awstats, Webalizer, and Analog. Usually, they come free of charge and are accessible through your website's control panel provided by...
The problem with free web hosting plans
In my opinion, free web hosting is one of the most misunderstood concepts on the web today. Free web hosting plans are becoming increasingly popular as new webmasters bite into the idea without actually analyzing the consequences. I myself spent...
Use the HOSTS File to Block Web Sites
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Attracting Extra Web Hosting Customers By Targeting Cities, i.e. New York Web Hosting
Web hosting companies are constantly on the lookout to find new ways to attract visitors to their websites. One avenue that many web hosts miss is targeting visitors who are searching for web hosting by city, such as New York Web Hosting, by state, such as California Web Hosting, or by country, such as Canada Web Hosting. These 3 pages show examples of pages that review and provide information on web hosting companies in those cities.
These searchers are looking for a hosting company in a particular city, state, or country, but given the proper message they can often be convinced to try your hosting company. Afterall, given the nature of the web hosting industry, the actual location of your web hosts is not that important. The datacenter they use and the support team are really the 2 most important items.
The next question is how to target these searchers and turn them into visitors to your website. Like any good search engine advice….Content, Content, Conent. The thing to remember is that every page of good content will be found by search engines, not just your homepage. Add a page to your website that reviews the web hosting industry in a city, for example New York, and highlights several of its larger hosting companies. This, at first, might seem like a bad idea, but the page,
over time, will be indexed by search engines and show up in searches related to web hosting in that city, New York Web Hosting, New York Web Hosts, etc. This new page will provide them information that they are looking for as well as provide you a potential customer that you otherwise would not have. The key is developing quality content. The internet is full of pages of no information or redundant information. But good unbiased reviews of the web hosting industry in New York or any city such as Atlanta, Chicago, etc. is useful information that potential hosting clients can use.
Some will argue that the reverse is true as well, that this new page is also a page that other potential customers can use to leave your website and signup with a competitor. This might occasionally be true, but for the most part it will attract more customers then it loses. This page does not have to be a page easily found by visitors to your homepage.
About the Author
About the Author: Rodney Ringler is President of Advantage1 Web Services, Inc., which owns a network of Web Hosting Informational Websites including HostChart.com, ResellerConnection.com, FoundHost.com, ResellerForums.com, and HostingKnowledge.net. Rodney has over 15 years industry experience from programming to internet marketing.
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